
21 marketplace pack images
Optic White Vitamin C
Colgate · Colgate-Palmolive · Optic White
A single-territory, conventional paste for adult users, led by whitening and substantiated by fluoride protection, whitening / stain control. 23 mapped marketplace listings, 73k observed units.
Mapped listings
23
Marketplace SKUs for this proposition
Observed Lazada units
73k
Observed Lazada units are a directional digital-shelf indicator, not total-market sales or share.
Median price
₫60,000
₫23,739 per 100g/ml
Rating
4.72
6,056 reviews across listings
Benefit architecture
- Primary territory
- Whitening
- Core benefit language
- Official VN: removes stubborn stains in 7 days when brushing twice daily vs Colgate fluoride toothpaste without Vitamin C. Whitening / stain-removal proposition.
- All benefits
- Whitening
- Breadth
- Single (1)
- Functional territory
- Whitening / Stain Control + Fluoride Protection
- Need type
- Cosmetic
Ingredient & technology
Hero technologies and analytical families are separate concepts
Hero technologies
Analytical ingredient families
- Stated actives
- fluoride
- Detail status
- Functional actives/technology captured; full INCI not yet captured
Product attributes
- Life stage
- Adult
- Age band
- Adult
- Format
- Paste
- Flavour / sensory
- Mint (assumed)
- Natural vs conventional
- Conventional
- Specialist / generalist
- Specialist
- Market status
- Vietnam pack (official distribution)
- Haleon sub-segment
- Whitening
- Pack sizes observed
- 80g, 90g, 170g, 26g
- Brand home market
- USA (Colgate-Palmolive)
Digital shelf execution
Observed Lazada units are a directional digital-shelf indicator, not total-market sales or share.
- Listings
- 23
- Sizes available
- 170g, 80g, 90g, Unspecified, 26g
- Pack configurations
- 1-pack ×16, 3-pack ×5, 2-pack ×2
- Singles vs multipacks
- 70% single / 30% multipack
- Price range
- ₫21,236 – ₫225,097
- Normalised price
- ₫23,739 / 100g
- Promotion intensity
- 48% of listings · avg 19% off
Observed units by size
Observed units by bundle type
Observed units by seller type
Mapped marketplace listings
23 SKUs · listings are execution, not separate propositions
![[Ưu đãi 3-7.9] Kem đánh răng Colgate Vitamin C thơm mát 90g](https://p16-oec-sg.ibyteimg.com/tos-alisg-i-aphluv4xwc-sg/5b1f42777db147b798b640b977789560~tplv-aphluv4xwc-crop-webp:1200:1200.webp?dr=15592&t=555f072d&ps=933b5bde&shp=8dbd94bf&shcp=a6e80448&idc=my2&from=2378011839)
![[HB Gift] Kem đánh răng Colgate Vitamin C thơm mát 90g](https://p16-oec-sg.ibyteimg.com/tos-alisg-i-aphluv4xwc-sg/5978a828e16a40b8baa7144266337eb8~tplv-aphluv4xwc-crop-webp:1200:1200.webp?dr=15592&t=555f072d&ps=933b5bde&shp=8dbd94bf&shcp=a6e80448&idc=my2&from=2378011839)
![[Ưu đãi 3-7.9] Kem đánh răng Colgate trắng răng Optic White Vitamin C độ tinh khiết cao, loại bỏ vết ố cứng đầu lâu năm trong 7 ngày 80g/ tuýp](https://p16-oec-sg.ibyteimg.com/tos-alisg-i-aphluv4xwc-sg/477c71f53d194e8ea019c2d25ea1feaa~tplv-aphluv4xwc-crop-webp:1200:1200.webp?dr=15592&t=555f072d&ps=933b5bde&shp=8dbd94bf&shcp=a6e80448&idc=my2&from=2378011839)

![[Ưu đãi 3-7.9] Bộ 3 Kem đánh răng Colgate dòng Vitamin C thơm mát 170g/ tuýp](https://p16-oec-sg.ibyteimg.com/tos-alisg-i-aphluv4xwc-sg/f2ef38922ca2480996ae187c2e1c14bd~tplv-aphluv4xwc-crop-webp:1200:1200.webp?dr=15592&t=555f072d&ps=933b5bde&shp=8dbd94bf&shcp=a6e80448&idc=my2&from=2378011839)
![[Ưu đãi 3-7.9] Kem đánh răng Colgate dòng Vitamin C thơm mát 170g/ tuýp](https://p16-oec-sg.ibyteimg.com/tos-alisg-i-aphluv4xwc-sg/74fe2091701d4419ba3652096cfffa01~tplv-aphluv4xwc-crop-webp:1200:1200.webp?dr=15592&t=555f072d&ps=933b5bde&shp=8dbd94bf&shcp=a6e80448&idc=my2&from=2378011839)



![[Flash Sale] Bộ 3 Kem đánh răng Colgate dòng Vitamin C thơm mát 170g/ tuýp](https://p16-oec-va.ibyteimg.com/tos-maliva-i-o3syd03w52-us/a1f37f703097470cba54cd942aeee7d3~tplv-o3syd03w52-crop-webp:1200:1200.webp?dr=15592&t=555f072d&ps=933b5bde&shp=8dbd94bf&shcp=a6e80448&idc=my2&from=2378011839)






