23 marketplace pack images
Optic White Optic White Volcanic Mineral
Colgate · Colgate-Palmolive · Optic White
A dual-territory, hybrid paste for adult users, led by whitening and substantiated by mineral / repair, whitening / stain control, fluoride protection. 24 mapped marketplace listings, 73k observed units.
Mapped listings
24
Marketplace SKUs for this proposition
Observed Lazada units
73k
Observed Lazada units are a directional digital-shelf indicator, not total-market sales or share.
Median price
฿134
฿121 per 100g/ml
Rating
4.96
11,076 reviews across listings
Benefit architecture
- Primary territory
- Whitening
- Secondary territories
- Whitening, Cavity Protection
- Core benefit language
- Natural-looking whitening with volcanic mineral absorption
- All benefits
- Whitening + Cavity Protection
- Breadth
- Dual (2)
- Functional territory
- Whitening / Mineral
- Need type
- Preventive + Cosmetic
Ingredient & technology
Hero technologies and analytical families are separate concepts
Hero technologies
Analytical ingredient families
- Stated actives
- Volcanic mineral; polishing system; fluoride
- Detail status
- Functional actives/technology captured; full INCI not yet captured
Product attributes
- Life stage
- Adult
- Age band
- Adult
- Format
- Paste
- Flavour / sensory
- Mint
- Natural vs conventional
- Hybrid
- Specialist / generalist
- Specialist
- Market status
- Core Thailand – Official Validated
- Haleon sub-segment
- Whitening
Digital shelf execution
Observed Lazada units are a directional digital-shelf indicator, not total-market sales or share.
- Listings
- 24
- Sizes available
- 100g, Unspecified
- Pack configurations
- 1-pack ×18, 2-pack ×4, 6-pack ×1, 4-pack ×1
- Singles vs multipacks
- 75% single / 25% multipack
- Price range
- ฿65 – ฿999
- Normalised price
- ฿121 / 100g
- Promotion intensity
- 21% of listings · avg 3760% off
Observed units by size
Observed units by bundle type
Observed units by seller type
Mapped marketplace listings
24 SKUs · listings are execution, not separate propositions
![[มี 5 แพ็คให้เลือก] ยาสีฟัน คอลเกต อ๊อพติค ไวท์ โวลคานิค มิเนอรัล 100 กรัม Colgate Optic White Volcanic Mineral Toothpaste 100g](https://th-live-01.slatic.net/p/0667be19ea52106e5539356222ef88c5.jpg)
![[For PRP] ยาสีฟัน คอลเกต อ๊อพติค ไวท์ โวลคานิค มิเนอรัล 100 กรัม แพ็คคู่ Colgate Optic White Volcanic Toothpaste 100g x2](https://p16-oec-va.ibyteimg.com/tos-maliva-i-o3syd03w52-us/e39d9807fc494363a10ce18248cf3c6c~tplv-o3syd03w52-crop-webp:1080:1080.webp?dr=15592&t=555f072d&ps=933b5bde&shp=8dbd94bf&shcp=a6e80448&idc=my3&from=2378011839)
![[มี 4 แพ็คให้เลือก] ยาสีฟัน คอลเกต อ๊อพติค ไวท์ โวลคานิค มิเนอรัล 100 กรัม Colgate Optic White Volcanic Mineral Toothpaste 100g](https://p16-oec-va.ibyteimg.com/tos-maliva-i-o3syd03w52-us/2d8fbb808bd44dda89ec6373759fefd3~tplv-o3syd03w52-crop-webp:1080:1080.webp?dr=15592&t=555f072d&ps=933b5bde&shp=8dbd94bf&shcp=a6e80448&idc=my3&from=2378011839)
![[1หลอด] Colgate OPTIC WHITE VOLCANIC MINERAL ยาสีฟันคอลเกต อ๊อพติค ไวท์ โวลคานิค มิเนอรัล ขนาด 100 กรัม](https://p16-oec-sg.ibyteimg.com/tos-alisg-i-aphluv4xwc-sg/9294c2a1df6d47bab1b05a7a3e23490e~tplv-aphluv4xwc-crop-webp:1563:1563.webp?dr=15592&t=555f072d&ps=933b5bde&shp=8dbd94bf&shcp=a6e80448&idc=my3&from=2378011839)
![[ส่งฟรี] ยาสีฟันคอลเกต ออฟติคไวท์ 100กรัม x 2 หลอด Colgate Optic White Volcanic Mineral](https://down-th.img.susercontent.com/file/th-11134207-81ztg-mfokrw1siaywce)
