Product Intelligence
The product lens · Category innovation intelligence
Colgate Herbal Miswak 75g

2 marketplace pack images

🇹🇭 ThailandSpecialistTH-TP-223

Herbal Miswak 75g

Colgate · Herbal

A triple-territory, natural-led paste for adult users, led by gum health and substantiated by botanical / natural. 2 mapped marketplace listings, 0 observed units.

Natural / Herbal CareGum HealthFresh Breath

Mapped listings

2

Marketplace SKUs for this proposition

Observed Lazada units

0

Observed Lazada units are a directional digital-shelf indicator, not total-market sales or share.

Median price

฿116

฿155 per 100g/ml

Rating

—

0 reviews across listings

Benefit architecture

Primary territory
Gum Health
Secondary territories
Fresh Breath, Unclassified, Gum Health
Core benefit language
Miswak herbal toothpaste proposition
All benefits
Natural / Herbal Care + Gum Health + Fresh Breath
Breadth
Triple (3)
Functional territory
Herbal / Gum Care
Need type
Preventive

Ingredient & technology

Hero technologies and analytical families are separate concepts

Hero technologies

Natural Miswak extract

Analytical ingredient families

Botanical / Natural
Stated actives
Natural Miswak extract
Detail status
Ingredient detail pending
Ingredient source

Product attributes

Life stage
Adult
Age band
Adult
Format
Paste
Flavour / sensory
Herbal
Natural vs conventional
Natural-led
Specialist / generalist
Specialist
Market status
Imported / Marketplace Observed
Haleon sub-segment
Herbal

Digital shelf execution

Observed Lazada units are a directional digital-shelf indicator, not total-market sales or share.

Listings
2
Sizes available
75g
Pack configurations
1-pack ×2
Singles vs multipacks
100% single / 0% multipack
Price range
฿99 – ฿133
Normalised price
฿155 / 100g
Promotion intensity
0% of listings

Mapped marketplace listings

2 SKUs · listings are execution, not separate propositions