Product Intelligence
The product lens · Category innovation intelligence

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🇹🇭 ThailandGeneralistTH-TP-041

Maximum Cavity Protection Cool Mint

Colgate · Colgate-Palmolive · Maximum Cavity Protection

A triple-territory, conventional paste for adult users, led by cavity protection and substantiated by fluoride protection. No marketplace listings mapped yet.

Cavity ProtectionUnclassifiedFresh Breath

Mapped listings

0

Marketplace SKUs for this proposition

Observed Lazada units

0

Observed Lazada units are a directional digital-shelf indicator, not total-market sales or share.

Median price

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No normalised price available

Rating

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0 reviews across listings

Benefit architecture

Primary territory
Cavity Protection
Secondary territories
Enamel Protection / Repair, Fresh Breath
Core benefit language
Dual-fluoride + calcium cavity protection with cooling freshness
All benefits
Cavity Protection + Unclassified + Fresh Breath
Breadth
Triple (3)
Functional territory
Cavity Protection / Freshness
Need type
Preventive

Ingredient & technology

Hero technologies and analytical families are separate concepts

Hero technologies

CalciumSodium FluorideSodium Monofluorophosphate

Analytical ingredient families

Fluoride Protection
Stated actives
Calcium; Sodium Fluoride + Sodium Monofluorophosphate
Detail status
Functional actives/technology captured; full INCI not yet captured
Ingredient source

Product attributes

Life stage
Adult
Age band
Adult
Format
Paste
Flavour / sensory
Cool Mint
Natural vs conventional
Conventional
Specialist / generalist
Generalist
Market status
Core Thailand – Official Validated
Haleon sub-segment
Regular

Digital shelf execution

Observed Lazada units are a directional digital-shelf indicator, not total-market sales or share.

No marketplace listings are mapped to this proposition yet.

Mapped marketplace listings

0 SKUs · listings are execution, not separate propositions

No listings mapped.