4 marketplace pack images
Max Fresh Max Fresh Minty Blast
Colgate · Colgate-Palmolive · Max Fresh
A triple-territory, conventional gel for adult users, led by fresh breath and substantiated by freshness / cooling, fluoride protection. 4 mapped marketplace listings, 11k observed units.
Mapped listings
4
Marketplace SKUs for this proposition
Observed Lazada units
11k
Observed Lazada units are a directional digital-shelf indicator, not total-market sales or share.
Median price
฿97
฿233 per 100g/ml
Rating
4.95
1,563 reviews across listings
Benefit architecture
- Primary territory
- Fresh Breath
- Secondary territories
- Sensory Experience, Cavity Protection
- Core benefit language
- 10X longer cooling freshness with cooling crystals
- All benefits
- Fresh Breath + Sensory Experience + Cavity Protection
- Breadth
- Triple (3)
- Functional territory
- Freshness / Cooling
- Need type
- Preventive + Sensory
Ingredient & technology
Hero technologies and analytical families are separate concepts
Hero technologies
Analytical ingredient families
- Stated actives
- Ultra Freeze technology; Cooling Crystals; fluoride
- Detail status
- Functional actives/technology captured; full INCI not yet captured
Product attributes
- Life stage
- Adult
- Age band
- Adult
- Format
- Gel
- Flavour / sensory
- Minty Blast
- Natural vs conventional
- Conventional
- Specialist / generalist
- Generalist
- Market status
- Core Thailand – Official Validated
- Haleon sub-segment
- Regular
Digital shelf execution
Observed Lazada units are a directional digital-shelf indicator, not total-market sales or share.
- Listings
- 4
- Sizes available
- 30g, 155g, Unspecified
- Pack configurations
- 1-pack ×2, 2-pack ×2
- Singles vs multipacks
- 50% single / 50% multipack
- Price range
- ฿70 – ฿115
- Normalised price
- ฿233 / 100g
- Promotion intensity
- 25% of listings · avg 1700% off
Observed units by size
Observed units by bundle type
Observed units by seller type
Mapped marketplace listings
4 SKUs · listings are execution, not separate propositions
| Listing | Size | Pack | Bundle | Price | Per 100g | Disc. | Rating | Observed units | Seller | Type | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| [มี 2 แพ็กให้เลือก] ยาสีฟัน คอลเกต แมกซ์เฟรช มินท์ เย็นซ่า 30 กรัม Colgate Toothpaste Max Fresh Minty Blast 30gTikTok Shop | 30g | 1 | Single | ฿70 | ฿233 | 1700% | 4.9 | 8.2k | Colgate Thailand | Unclassified |
 | Colgate Toothpaste Max Fresh Minty Blast 155 G. Pack 2Lazada | 155g | 2 | Multipack | ฿115 | ฿37 | — | 4.9786368260427265 | 3.0k | Big C | Unclassified |
 | ยาสีฟัน คอลเกต แมกซ์เฟรช มินท์ เย็นซ่า 30 กรัม Colgate MaxFresh Minty Blast 30gLazada | 30g | 1 | Single | ฿78 | ฿260 | — | 5 | 210 | Colgate - Palmolive | Unclassified |
 | คอลเกต ยาสีฟัน แมกซ์เฟรช มิ้นตี้ บลาสต์ 155 ก. แพ็ค 2Shopee | — | 2 | Multipack | ฿115 | — | — | 4.9 | — | — | Unclassified |