Is Vaseline recommended by AI? Visibility across 5 assistants and 17 countries
Vaseline appears in 31 AI brand rankings across 17 countries and is the #1 recommendation in 6. It is named by 5 AI assistants, with its strongest position #1 for lip care in Vietnam (30% share).
Named by: ChatGPT, Claude, DeepSeek, Gemini, Grok.
| Rank | Category | Market | AI share | Assistants naming it |
|---|---|---|---|---|
| #1 | Lip Care | Vietnam | 30% | 4 of 4 |
| #1 | Lip Care | Philippines | 28.4% | 3 of 5 |
| #1 | Lip Care | China | 23% | 3 of 4 |
| #1 | Body Care | China | 16.5% | 4 of 5 |
| #1 | Body Care | India | 16.5% | 4 of 5 |
| #1 | Body Care | Philippines | 16.5% | 4 of 5 |
| #2 | Lip Care | Indonesia | 26% | 4 of 5 |
| #2 | Body Care | Indonesia | 16.5% | 4 of 5 |
| #2 | Body Care | Vietnam | 15.5% | 4 of 5 |
| #3 | Body Care | Malaysia | 14.5% | 3 of 5 |
| #3 | Body Care | Thailand | 14.5% | 5 of 5 |
| #3 | Lip Care | Global | 11.9% | 5 of 5 |
| #3 | Body Care | Global | 8.2% | 5 of 5 |
| #3 | Body Care | Canada | 8% | 4 of 5 |
| #4 | Body Care | Australia | 9.5% | 4 of 5 |
| #4 | Body Care | United States | 8.3% | 4 of 5 |
| #4 | Lip Care | Australia | 8% | 3 of 5 |
| #5 | Lip Care | Netherlands | 8% | 3 of 5 |
| #5 | Lip Care | Japan | 7.4% | 2 of 5 |
| #5 | Body Care | United Kingdom | 7.1% | 4 of 5 |
| #5 | Body Care | Netherlands | 6.4% | 4 of 5 |
| #6 | Body Care | Japan | 6.4% | 4 of 5 |
| #9 | Body Care | South Korea | 5.1% | 2 of 5 |
| #9 | Lip Care | South Korea | 2.4% | 1 of 4 |
| #9 | Lip Care | United States | 1.6% | 1 of 5 |
| #9 | Lip Care | Germany | 1.6% | 1 of 5 |
| #10 | Lip Care | Canada | 1.6% | 1 of 5 |
| #13 | Lip Care | Sweden | 1.6% | 1 of 5 |
| #14 | Body Care | Germany | 0.8% | 1 of 5 |
| #16 | Body Care | Sweden | 2% | 2 of 5 |
| #16 | Body Care | Poland | 0.8% | 1 of 5 |
Questions people ask
- Is Vaseline recommended by ChatGPT?
- Yes. ChatGPT names Vaseline in at least one of the 31 rankings where it appears.
- Where does AI rank Vaseline highest?
- #1 for lip care in Vietnam, with 30% of AI recommendations. Its broadest support is in Lip Care (Vietnam), where 4 of 4 assistants name it.
- How is the ranking calculated?
- We ask each AI assistant the questions shoppers ask in each category and market, record the top five brands it names, and give 35, 25, 20, 12 and 8 points for positions one to five. Share is a brand's points divided by all points awarded.
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