Is Estée Lauder recommended by AI? Visibility across 4 assistants and 13 countries
Estée Lauder appears in 36 AI brand rankings across 13 countries and is the #1 recommendation in 0. It is named by 4 AI assistants, with its strongest position #7 for makeup in China (2.3% share).
Named by: ChatGPT, Claude, DeepSeek, Gemini.
| Rank | Category | Market | AI share | Assistants naming it |
|---|---|---|---|---|
| #7 | Makeup | China | 2.3% | 3 of 5 |
| #8 | Skin Care | China | 3.2% | 4 of 5 |
| #9 | Makeup | Australia | 3.3% | 4 of 5 |
| #10 | Skin Care | Canada | 2.2% | 2 of 5 |
| #11 | Makeup | Canada | 2.6% | 3 of 5 |
| #11 | Skin Care | United States | 2.2% | 3 of 5 |
| #11 | Makeup | Germany | 1.9% | 3 of 5 |
| #12 | Makeup | United Kingdom | 2.7% | 3 of 5 |
| #12 | Body Care | Vietnam | 2% | 1 of 5 |
| #12 | Skin Care | Australia | 2% | 3 of 5 |
| #13 | Makeup | United States | 2.3% | 3 of 5 |
| #13 | Skin Care | United Kingdom | 2% | 2 of 5 |
| #14 | Fragrance | United States | 1.7% | 1 of 5 |
| #14 | Fragrance | Canada | 1.7% | 1 of 5 |
| #14 | Fragrance | Germany | 1.3% | 1 of 5 |
| #14 | Fragrance | Netherlands | 1.3% | 1 of 5 |
| #14 | Makeup | France | 1% | 1 of 5 |
| #15 | Skin Care | Vietnam | 1.9% | 2 of 5 |
| #15 | Makeup | Spain | 1.3% | 2 of 5 |
| #15 | Fragrance | United Kingdom | 1.3% | 1 of 5 |
| #15 | Fragrance | Sweden | 1.3% | 1 of 5 |
| #15 | Makeup | Sweden | 1.2% | 2 of 5 |
| #15 | Skin Care | France | 1% | 1 of 5 |
| #16 | Fragrance | Poland | 1.3% | 1 of 5 |
| #16 | Skin Care | Italy | 1% | 1 of 5 |
| #16 | Skin Care | Sweden | 1% | 2 of 5 |
| #16 | Fragrance | France | 0.8% | 1 of 5 |
| #16 | Fragrance | Spain | 0.8% | 1 of 5 |
| #16 | Skin Care | Germany | 0.6% | 1 of 5 |
| #17 | Makeup | Netherlands | 1.2% | 2 of 5 |
| #17 | Makeup | Italy | 1% | 1 of 5 |
| #17 | Fragrance | Italy | 0.8% | 1 of 5 |
| #17 | Skin Care | Poland | 0.6% | 1 of 5 |
| #18 | Skin Care | Spain | 1% | 1 of 5 |
| #19 | Makeup | Global | 1.2% | 4 of 5 |
| #20 | Skin Care | Netherlands | 0.6% | 1 of 5 |
Questions people ask
- Is Estée Lauder recommended by ChatGPT?
- Yes. ChatGPT names Estée Lauder in at least one of the 36 rankings where it appears.
- Where does AI rank Estée Lauder highest?
- #7 for makeup in China, with 2.3% of AI recommendations. Its broadest support is in Skin Care (China), where 4 of 5 assistants name it.
- How is the ranking calculated?
- We ask each AI assistant the questions shoppers ask in each category and market, record the top five brands it names, and give 35, 25, 20, 12 and 8 points for positions one to five. Share is a brand's points divided by all points awarded.
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