Which beer brands do AI assistants recommend in United Kingdom? Q4 2026
In United Kingdom, AI assistants most often recommend Brewdog, Stella Artois and Heineken 0.0 for beer. Brewdog is named by 5 of 5 assistants.
What the data says
Brewdog (BrewDog plc) is the beer brand AI assistants recommend most in United Kingdom, taking 13.5% of all recommendation points across 5 assistants. Stella Artois follows with 9.5% and Heineken 0.0 is third with 9.3%.
Brewdog's lead over Stella Artois is 4 points, a clear advantage in how AI shortlists the category.
DeepSeek and Gemini put Brewdog first, while ChatGPT favours Carling, Claude favours Stella Artois and Grok favours Stella Artois.
The top five brands hold 46% of recommendations out of 38 brands named in total, leaving room for challengers to break into AI shortlists.
| # | Brand | Owner | AI share | ChatGPT | Claude | DeepSeek | Gemini | Grok |
|---|---|---|---|---|---|---|---|---|
| 1 | Brewdog | BrewDog plc | 13.5% | 35 | 35 | 43 | 43 | 47 |
| 2 | Stella Artois | AB InBev | 9.5% | 25 | 45 | – | 12 | 60 |
| 3 | Heineken 0.0 | Heineken | 9.3% | 35 | – | 35 | 35 | 35 |
| 4 | Carling | Molson Coors | 8.7% | 35 | – | 35 | 35 | 25 |
| 5 | Beavertown | Heineken | 5.3% | 20 | – | 20 | 20 | 20 |
| 6 | Guinness 0.0 | Diageo | 5.3% | 25 | 35 | – | 20 | – |
| 7 | Heineken | Heineken | 4.3% | 12 | 20 | 12 | – | 20 |
| 8 | Budweiser | AB InBev | 4.1% | 8 | 33 | 8 | – | 12 |
| 9 | Carlsberg | Carlsberg Group | 3.7% | – | 35 | 20 | – | – |
| 10 | Camden Town Brewery | AB InBev | 3.3% | – | – | 25 | 25 | – |
| 11 | Lucky Saint | Lucky Saint | 3% | 8 | – | 12 | 25 | – |
| 12 | Budweiser Zero | AB InBev | 3% | – | – | 25 | – | 20 |
| 13 | Foster's | Asahi | 2.2% | – | – | – | 25 | 8 |
| 14 | Camden | AB InBev | 1.7% | 25 | – | – | – | – |
| 15 | Camden Town | AB InBev | 1.7% | – | – | – | – | 25 |
| 16 | Foster’s | Asahi | 1.7% | – | – | 25 | – | – |
| 17 | Fuller’s | Asahi | 1.7% | – | 25 | – | – | – |
| 18 | Peroni | Asahi | 1.3% | 20 | – | – | – | – |
| 19 | Tiny Rebel | Tiny Rebel Brewing | 1.3% | 12 | – | – | 8 | – |
| 20 | Peroni Nastro Azzurro 0.0 | Asahi | 1.3% | 20 | – | – | – | – |
Questions about AI beer recommendations
- Which beer brand does ChatGPT recommend most in United Kingdom?
- ChatGPT recommends Carling most often for beer in United Kingdom. Across all assistants, Brewdog leads with 13.5% of recommendations.
- Which beer brand is improving fastest in United Kingdom?
- Heineken 0.0 has the strongest momentum among challengers: AI names it first in 4 of 4 answers where it appears, while holding 9.3% share. This is the first Q4 2026 reading; change over time will be shown from the next update.
- How is the ranking calculated?
- We ask each AI assistant the questions shoppers ask in each category and market, record the top five brands it names, and give 35, 25, 20, 12 and 8 points for positions one to five. Share is a brand's points divided by all points awarded.
Beer: AI rankings by country
Covers: Craft Beer, Lager, Non-Alcoholic Beer.
Method: each AI assistant is asked the shopper questions for every segment in the category and market; the top five brands named score 35, 25, 20, 12 and 8 points. Share is a brand's points divided by all points awarded. Rankings reflect AI answers, not sales.
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