Is Kao recommended by AI? Visibility across 5 assistants and 6 countries
Kao appears in 18 AI brand rankings across 6 countries and is the #1 recommendation in 1. It is named by 5 AI assistants, with its strongest position #1 for household cleaning in Japan (11.7% share).
Named by: ChatGPT, Claude, DeepSeek, Gemini, Grok.
| Rank | Category | Market | AI share | Assistants naming it |
|---|---|---|---|---|
| #1 | Household Cleaning | Japan | 11.7% | 3 of 5 |
| #2 | Hair Care | Japan | 9% | 5 of 5 |
| #5 | Laundry | Japan | 7% | 1 of 5 |
| #5 | Household Cleaning | South Korea | 5.2% | 1 of 5 |
| #6 | Oral Care | Japan | 5.6% | 5 of 5 |
| #6 | Personal Hygiene | Japan | 5.2% | 4 of 5 |
| #6 | Laundry | South Korea | 5% | 1 of 5 |
| #6 | Baby Diapers | China | 4% | 1 of 5 |
| #9 | House Supplies | Japan | 4.3% | 1 of 5 |
| #9 | Body Care | Japan | 4% | 2 of 5 |
| #10 | Household Cleaning | China | 3.7% | 1 of 5 |
| #13 | Household Cleaning | Vietnam | 2.3% | 1 of 5 |
| #13 | Laundry | China | 2.1% | 1 of 5 |
| #14 | House Supplies | China | 2.5% | 1 of 5 |
| #15 | House Supplies | South Korea | 2.5% | 1 of 5 |
| #15 | Household Cleaning | Thailand | 2.3% | 1 of 5 |
| #16 | Household Cleaning | Global | 1.4% | 4 of 5 |
| #17 | Household Cleaning | Malaysia | 2.1% | 2 of 5 |
Questions people ask
- Is Kao recommended by ChatGPT?
- Yes. ChatGPT names Kao in at least one of the 18 rankings where it appears.
- Where does AI rank Kao highest?
- #1 for household cleaning in Japan, with 11.7% of AI recommendations. Its broadest support is in Hair Care (Japan), where 5 of 5 assistants name it.
- How is the ranking calculated?
- We ask each AI assistant the questions shoppers ask in each category and market, record the top five brands it names, and give 35, 25, 20, 12 and 8 points for positions one to five. Share is a brand's points divided by all points awarded.
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