Which diet & sports nutrition brands do AI assistants recommend in United States? Q4 2026
In United States, AI assistants most often recommend Gatorade, Optimum Nutrition and Slim Fast for diet & sports nutrition. Gatorade is named by 5 of 5 assistants.
What the data says
Gatorade (PepsiCo) is the diet & sports nutrition brand AI assistants recommend most in United States, taking 11.8% of all recommendation points across 5 assistants. Optimum Nutrition follows with 8.8% and Slim Fast is third with 8.8%.
Gatorade's lead over Optimum Nutrition is 3 points, a clear advantage in how AI shortlists the category.
ChatGPT, Gemini and Grok put Gatorade first, while Claude favours Premier and DeepSeek favours Clif.
The top five brands hold 45% of recommendations out of 33 brands named in total, leaving room for challengers to break into AI shortlists.
| # | Brand | Owner | AI share | ChatGPT | Claude | DeepSeek | Gemini | Grok |
|---|---|---|---|---|---|---|---|---|
| 1 | Gatorade | PepsiCo | 11.8% | 60 | 35 | 25 | 45 | 70 |
| 2 | Optimum Nutrition | Glanbia | 8.8% | 35 | 35 | 35 | 35 | 35 |
| 3 | Slim Fast | Glanbia | 8.8% | 35 | 35 | 35 | 35 | 35 |
| 4 | Premier | Independent | 8.2% | 40 | 40 | 20 | 25 | 40 |
| 5 | Clif | Mondelez | 7.2% | 25 | 25 | 35 | 35 | 25 |
| 6 | Liquid I.V. | Unilever | 6.5% | 35 | – | 35 | 35 | 25 |
| 7 | MuscleTech | Iovate Health Sciences | 5.3% | 25 | 37 | 25 | – | 20 |
| 8 | Cellucor | Nutrabolt | 4.1% | 20 | – | 12 | 25 | 25 |
| 9 | Ensure | Abbott | 3.9% | 20 | – | 25 | 20 | 12 |
| 10 | Atkins | Simply Good Foods | 3.5% | 25 | – | 8 | 12 | 25 |
| 11 | Nuun | Nestlé | 3.4% | – | 8 | 20 | 20 | 20 |
| 12 | Quest | Simply Good Foods | 3.3% | 8 | 8 | 25 | 25 | – |
| 13 | BSN | Glanbia | 3.2% | 12 | 20 | 20 | – | 12 |
| 14 | KIND | Mars | 3.1% | – | 35 | 20 | – | 8 |
| 15 | Pedialyte | Abbott | 3% | 20 | 20 | 8 | – | 12 |
| 16 | Glucerna | Abbott | 1.6% | – | 25 | – | 8 | – |
| 17 | Orgain | Nestlé | 1.6% | – | 24 | – | – | 8 |
| 18 | Ghost | Ghost Lifestyle | 1.4% | 8 | – | – | 20 | – |
| 19 | Dymatize | Post Holdings | 1.4% | – | – | 8 | 12 | 8 |
| 20 | Liquid IV | Unilever | 1.2% | – | 25 | – | – | – |
Questions about AI diet & sports nutrition recommendations
- Which diet & sports nutrition brand does ChatGPT recommend most in United States?
- ChatGPT recommends Gatorade most often for diet & sports nutrition in United States. Across all assistants, Gatorade leads with 11.8% of recommendations.
- Which diet & sports nutrition brand is improving fastest in United States?
- Optimum Nutrition has the strongest momentum among challengers: AI names it first in 5 of 5 answers where it appears, while holding 8.8% share. This is the first Q4 2026 reading; change over time will be shown from the next update.
- How is the ranking calculated?
- We ask each AI assistant the questions shoppers ask in each category and market, record the top five brands it names, and give 35, 25, 20, 12 and 8 points for positions one to five. Share is a brand's points divided by all points awarded.
Diet & Sports Nutrition: AI rankings by country
Covers: Energy Boosters, Hydration Supplements, Muscle Support Supplements, Weight Loss Aids.
Method: each AI assistant is asked the shopper questions for every segment in the category and market; the top five brands named score 35, 25, 20, 12 and 8 points. Share is a brand's points divided by all points awarded. Rankings reflect AI answers, not sales.
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