Is Lay's recommended by AI? Visibility across 5 assistants and 30 countries
Lay's appears in 31 AI brand rankings across 30 countries and is the #1 recommendation in 2. It is named by 5 AI assistants, with its strongest position #1 for snacks & sweets in Thailand (8.8% share).
Named by: ChatGPT, Claude, DeepSeek, Gemini, Grok.
| Rank | Category | Market | AI share | Assistants naming it |
|---|---|---|---|---|
| #1 | Snacks & Sweets | Thailand | 8.8% | 4 of 4 |
| #1 | Snacks & Sweets | Vietnam | 7.5% | 4 of 4 |
| #2 | Snacks & Sweets | China | 7% | 3 of 4 |
| #2 | Snacks & Sweets | Mexico | 6.6% | 3 of 4 |
| #2 | Snacks & Sweets | Colombia | 6.6% | 3 of 4 |
| #2 | Snacks & Sweets | Saudi Arabia | 6.6% | 3 of 4 |
| #2 | Snacks & Sweets | UAE | 6.6% | 3 of 4 |
| #2 | Snacks & Sweets | Egypt | 6.6% | 3 of 4 |
| #2 | Snacks & Sweets | Taiwan | 6.6% | 3 of 4 |
| #3 | Snacks & Sweets | India | 7% | 3 of 4 |
| #3 | Snacks & Sweets | South Africa | 6.6% | 3 of 4 |
| #3 | Snacks & Sweets | Turkey | 6.6% | 3 of 4 |
| #3 | Snacks & Sweets | Nigeria | 6.6% | 3 of 4 |
| #3 | Snacks & Sweets | Malaysia | 6% | 3 of 4 |
| #3 | Snacks & Sweets | Brazil | 5.6% | 3 of 4 |
| #3 | Snacks & Sweets | Global | 5.4% | 5 of 5 |
| #4 | Snacks & Sweets | Indonesia | 5.8% | 3 of 4 |
| #5 | Snacks & Sweets | Canada | 5.2% | 3 of 5 |
| #5 | Snacks & Sweets | France | 5.2% | 3 of 5 |
| #5 | Snacks & Sweets | Poland | 5.2% | 3 of 5 |
| #5 | Snacks & Sweets | Philippines | 4.8% | 3 of 4 |
| #6 | Snacks & Sweets | Netherlands | 5.8% | 4 of 5 |
| #6 | Snacks & Sweets | Spain | 5.2% | 3 of 5 |
| #7 | Snacks & Sweets | United States | 5.2% | 3 of 5 |
| #11 | Snacks & Sweets | Australia | 3.6% | 2 of 4 |
| #11 | Snacks & Sweets | Japan | 2.8% | 2 of 4 |
| #11 | Snacks & Sweets | South Korea | 2.5% | 3 of 4 |
| #12 | Snacks & Sweets | Italy | 3.4% | 3 of 5 |
| #12 | Snacks & Sweets | Sweden | 3% | 2 of 5 |
| #13 | Snacks & Sweets | Germany | 3.1% | 3 of 5 |
| #19 | Snacks & Sweets | United Kingdom | 1.8% | 1 of 5 |
Questions people ask
- Is Lay's recommended by ChatGPT?
- Yes. ChatGPT names Lay's in at least one of the 31 rankings where it appears.
- Where does AI rank Lay's highest?
- #1 for snacks & sweets in Thailand, with 8.8% of AI recommendations. Its broadest support is in Snacks & Sweets (Thailand), where 4 of 4 assistants name it.
- How is the ranking calculated?
- We ask each AI assistant the questions shoppers ask in each category and market, record the top five brands it names, and give 35, 25, 20, 12 and 8 points for positions one to five. Share is a brand's points divided by all points awarded.
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