Home Care
Cleaning, laundry, paper, supplies · 5 stories
The Cleaning Spray That Adds Bacteria to Your Home—On Purpose: Unilever’s Cif Infinite Clean
For generations, household-cleaning advertising has delivered one simple message: Bacteria are dangerous, and a cleaner’s job is to eliminate them. Unilever’s Cif Infinite Clean challenges that assumption. Launched in 2025, the multipurpose spray combines conventional cleaning ingredients with selected probiotic bacteria. After the initial dirt is wiped away, the microorganisms remain on the surface and continue producing enzymes that break down microscopic organic residues for up to three days.
The Detergent So Popular P&G Had to Increase Production
Laundry detergent has changed format only a handful of times. Powder gave way to liquid. Concentrated formulas reduced bottle sizes. In 2012, Tide Pods transformed detergent into a pre-measured dose. Now Procter & Gamble is trying to create another format shift.
Your Next Robot Vacuum Might Be Smarter Than You Expect: Inside the Narwal Flow
Robot vacuums were once judged by a simple question: Can they move around a room without repeatedly hitting the furniture? The Narwal Flow represents a more ambitious generation. It uses two wide-angle cameras, infrared sensing and dedicated onboard AI processing to interpret household objects while it cleans. Narwal Robotics says the system can recognise more than 200 types of obstacle, construct 1.5 million-point representations of its surroundings and locate objects with precision down to 0.19 inches.
The Everyday Bathroom Cleaner Quietly Making Recycled Plastic Mainstream: Scrubbing Bubbles Easy Clean
Sustainable packaging in household cleaning is usually associated with specialist eco brands. Consumers expect refill tablets, aluminium bottles and concentrated formulas from startups built around environmental credentials. They are less likely to expect a conventional bathroom cleaner—sold for around five dollars and designed to remove soap scum—to become a packaging case study.
The Air Freshener Innovation Awards You’ve Never Heard Of: Tork's Constant Air Freshener Win
Consumer media regularly covers new perfumes, candles and home-fragrance launches. Far less attention is paid to the air-care systems used in: • Offices • Schools • Airports • Restaurants • Healthcare facilities • Hotels • Public restrooms Yet professional cleaning teams evaluate air fresheners against a demanding set of practical requirements.