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Themes · Sustainability Signal

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Sustainability Signal

Materials, refills and end-of-life claims worth verifying.

Laundry· Sustainability Signal

The Detergent So Popular P&G Had to Increase Production

Laundry detergent has changed format only a handful of times. Powder gave way to liquid. Concentrated formulas reduced bottle sizes. In 2012, Tide Pods transformed detergent into a pre-measured dose. Now Procter & Gamble is trying to create another format shift.

Baby Diapers· Sustainability Signal

The Diaper Brand Turning Indonesia’s Used Nappies Into Fuel: Kao’s Merries Diaper-to-Fuel Pilot

Disposable diapers solve one problem by creating another. They keep babies dry and make daily care more manageable, but after use they become a difficult mixture of plastic films, absorbent polymers, pulp, adhesives and human waste. They are wet, contaminated and difficult to separate. Most are buried in landfill, burned with municipal rubbish or discarded into the wider environment.

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Innovation intelligence briefing for consumer goods professionals. Published by ConsensysAI.

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